Why are corporates adopting gamified onboarding?

Rrahul Sethi
September 14, 2024
5 min read

Hey folks,

Welcome to this week’s newsletter - Metaverse 911™ Weekly Dose! In this week’s newsletter, I document everything you need to know to kickstart onboarding your employees in a gamified environment.

Recruiters have a big job when it comes to #onboarding new employees.

From the initial paperwork to the training modules, it's essential to ensure that new hires are set up for success.  However, traditional onboarding methods can be tedious and time-consuming, leading to disengagement and a lack of understanding of the #companyculture,

Long hours of sitting through training modules and filling out the paperwork can quickly drain their enthusiasm. This lack of engagement can ultimately lead to lower retention rates, and a decrease in productivity.

To mitigate these challenges, brands like Zydus Wellness, Aditya Birla Capital, Corob, ESAB & more have gamified their onboarding & trainings.

Their employees no longer rely on video-based content but get engaged in competitive games to get trained. Intriguing, isn’t it?

Well, we discussed it in our #linkedinevent yesterday with the industry leader - Saurabh Sharma, Head, Corporate HR, L & OD, Zydus Wellness who shared his experience of implementing gamified onboarding at Zydus.

In case you missed it, watch the full conversation here:

https://www.linkedin.com/events/whyarecorporatesswitchingtogami7151187789986848768/theater/

How does the employee journey with Zydus Gamified Onboarding look like?

Why should you implement gamified onboarding NOW?

Yes, it’s not the future. It’s the PRESENT. Forward-looking brands have implemented & exposed their employees to richer experiences engaging them with their brands with a deeper connection.

Here’s the impact created:

Enhanced Brand Story Telling

New hires can engage directly with the brand's story and ethos through interactive experiences, virtual tours, and gamification. This not only deepens their understanding of the company's mission and values but also forges a stronger emotional connection to the organization's culture and purpose.

Gaining a Competitive Edge

Such forward-looking approaches resonate positively with prospective hires as well, attracting top talent who seek innovative, modern, and inclusive work environments, especially the GenZ and Gen Alpha.

Facilitating Instant Interaction with Senior Leadership

Onboarding in the gamified environment presents a unique opportunity to make new hires feel exceptionally valued and important from the very first day. By enabling them to virtually meet and interact with senior leadership, the organization showcases a commitment to fostering open communication, transparency, and accessibility at all levels. This personalized touch fosters a sense of belonging and boosts the new hire's confidence, enhancing their overall onboarding experience.

Virtual Team Building and Collaboration:

Team members can come together in a shared gamified space to solve problems, work on projects, and build relationships. These collaborative experiences bridge the gap between remote teams, promoting effective communication and synergy among employees scattered across different locations.

Data-Driven Insights and Analytics: Deploying the gamified onboarding experience also provides valuable data-driven insights and analytics. Organizations can track employee interactions, engagement levels, and performance during the onboarding journey. Analyzing this data helps identify areas that require improvement and ensures continuous optimization of the onboarding process for future hires.

I am convinced – Where do I begin?

If you are looking to build an engaging Gamified Onboarding solution, contact Rrahul Sethi {rrahul.eth}, Metaverse Expert & Founder, Metaverse 911.

If you are curious to find out more ways to expand your business and become a recognised industry leader:

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Rrahul Sethi
September 14, 2024
5 min read